Christian Chronicle

‘Everyone Has a Story’: In a digital age, tips for sharing yours

Five questions for leaders of churches, Christian schools and parachurch ministries to consider.

By Bobby Ross Jr. | The Christian Chronicle

FORT WORTH, Texas — For 30 years, an Idaho newspaper reporter wrote a weekly column with the simple premise that “Everyone Has a Story.”

David Johnson, who retired in 2013, focused on the ordinary lives of people chosen randomly from a phone book.

From time to time, I’ve wondered if The Christian Chronicle might turn up compelling features with arbitrary calls to the 12,300 congregations listed in “Churches of Christ in the United States,” the national directory published by 21st Century Christian.

In traveling to churches in all 50 states and 11 nations, I never have failed to return home with more interesting stories than we have space to publish. If that sounds like a wonderful problem, it is!

Kelly Moore, new president of the National Christian School Association, invited me to speak at the association’s recent annual conference in Fort Worth. My topic: “Sharing Your School’s Story in a Media Age.”

While my presentation related to schools, the concepts could benefit churches and parachurch ministries, too. Five questions for leaders to consider:

Read the full column.

This column appears in the April 2017 print edition of The Christian Chronicle.

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